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BYOA: The New Trend In The Workforce Mobility

Posted by Caroline Le Brun | December 27, 2013 8:00 AM

BYOA: 1 Acronym, 2 Definitions, 1 Reality

The BYOD model (Bring your own device) was just the first born of a larger movement in the IT consumerization of the workplace where employees take back control of their own productivity.  The new comer in this family is the BYOA trend but unlike its siblings, this program has two meanings that are both related to the use of applications:

BYOA the new trend from the BYOD movement

  • Bring your own App:

The use of personal devices in workplace became a must since the BYOD trend. But when employee bring their personal assets it also include third-part applications or cloud services.

  • Build  your own App:

This version has another implication in terms of employee control. Consumers are more comfortable and educated when it comes to technology. They have also a better access to tools that enable them to personalize their technology. Now employees become “citizen developers” who build their own applications.

Here, it’s the first definition that we are going to explore though its security issues and the way to manage it while enhancing employee productivity.

BYOR: Bring you own risks or the danger of personal app

As BYOD brings its own set of cost, management and security challenges, BYOA don’t come alone either - security and management spectrum are high enough to bring potential troubles with this new model:

  • Malware infection

  • Data loss

  • Data breach

  • Help desk support overwhelmed

  • Wasted software

Like BYOD or other programs that play between the professional and the personal life, BYOA requires her own policy and set of rules to ensure enterprise security and manageability.

MAM and App store: Solutions to take back control

1. Mobile Application Management (MAM)

MAM is what Mobile Device Management (MDM) is with BYOD for devices, except that here, it is a solution that protects and manages applications.  It focuses on software delivery, policy enforcement, licensing, maintenance and usage tracking. MAM comes with two main function that can help you to secure and handle your network and your company from outside applications:

  • Software developer kits (SDKs)

This programming package allows the developer to insert security features to be coded into apps during its creation.

  • App wrapping

This process intervenes after the development and allows the IT manager to add extra security measures coded into the application.

2. App Store

According to the firm Gartner by 2018, a quarter of companies will have their own App Store. A corporate app store can be a real game changer for your BYOA program. Applications are designed by the company and for business use unlike applications for a public app store.  Therefore, not only they respect security policies but they still are a productive resource for employees.

You can chose between MAM or App store solutions but both will be a better fit, one to manage security and use and the other to maintain a productive environment.

Or you can add a third solution with Cimpl, the ultimate asset management software, your security weapon against excessive costs, discrepancies or unused services. Cimpl is not only an IT expense and telecom expense management software, it also is a mobile application, Real-time Mobile by Cimpl that allows you to manage your corporate mobile fleet usage anytime, anywhere.  A telecom and IT solution that connects all your information, clarifies your data and controls your BYOA program perfectly.

For more information, visit our website or click below!

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Topics: BYOD, Wireless management, CimplMobile, Acronyms, Software, Apps

Written by Caroline Le Brun

As a 16-year marketing veteran, Caroline’s experience extends across multiple industries. Since she joined Cimpl, her successful marketing campaigns have increased the company’s online and community presence, in addition to Cimpl’s footprint and appearances in new or traditional media (such as the Globe and Mail). Caroline is a specialist in communication and social media. She works closely with analysts to keep track of and adapt to the trends and changes in the industry of IT: Technology Expense management, IT cost optimization, Technology trends. Her leadership conducts Cimpl’s marketing team toward ever greater achievements. Caroline is also an exemplary citizen. Outside of work, she is involved in TEMIA, the Dorval Day Camp, and other community organizations. She has a Bachelor’s degree in Commerce from Concordia University and a Master Certificate in Integrated online Strategies from the University of San Francisco Intensive Development program.

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