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The 1st YouTube Music Awards this Week End!

Posted by Caroline Le Brun | November 1, 2013 3:49 PM

Arcade Fire, Lady Gaga, Eminem To Play at the YouTube Music Awards on Nov. 3.

YouTube is launching its own first music awards and it is all over the web. The Show will be presented at Pier 36 in New York City and will be streamed live online. The Google Inc.-owned company announced that Eminem and Arcade Fire and Lady Gaga will also perform during the ceremony. 

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The idea of a YouTube Music Awards show made sense given the way people actually watch music videos these days. Even more true when we know as a fact that after any MTV show people go to Youtube to replay scenes or listen to music whether they saw or just heard about it. Not to mention Miley Cyrus, Madonna or Britney Spears performances or let's say when something happens!

Youtube is no longer a phenomenon, it is part of our lives. It hosts phenomena though. We watch them, we love them and we share them everyday!

Jason Schwartzman will host the show, and the list of performers will include Arcade Fire, Lady Gaga, and Eminem.

The website will kick off its first-ever annual awards show. As Billboard reports, the people at YouTube have tapped Spike Jonze, arguably the greatest music-video director ever, to be the show’s creative director, which strikes me as a very smart decision.

The awards show will honour artists and songs that YouTube fans have turned into global hits over the past year. Among the nominees, Walk off the Earth, a Canadian band known for their Gotye cover song video ad nominated for "I knew you were trouble" that is a real hit on Youtube, watch out!

The award show airs this Sunday at 6PM ET, and with Spike Jonze's proven talents as a music video director, it'll almost certainly be worth tuning in your smartphone or laptop!

More videos?

Cimpl has its own Youtube channel. Check out here our latest videos!

Have a great week end!

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Topics: Awards, News

Written by Caroline Le Brun

As a 16-year marketing veteran, Caroline’s experience extends across multiple industries. Since she joined Cimpl, her successful marketing campaigns have increased the company’s online and community presence, in addition to Cimpl’s footprint and appearances in new or traditional media (such as the Globe and Mail). Caroline is a specialist in communication and social media. She works closely with analysts to keep track of and adapt to the trends and changes in the industry of IT: Technology Expense management, IT cost optimization, Technology trends. Her leadership conducts Cimpl’s marketing team toward ever greater achievements. Caroline is also an exemplary citizen. Outside of work, she is involved in TEMIA, the Dorval Day Camp, and other community organizations. She has a Bachelor’s degree in Commerce from Concordia University and a Master Certificate in Integrated online Strategies from the University of San Francisco Intensive Development program.

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