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The Heart and Stroke Big Bike – Rain or Shine!

Posted by Caroline Le Brun | June 13, 2012 9:17 AM

*Please note that Etelesolv changed its company name to Cimpl in 2016.

On Tuesday June 12th, 2012 the employees of Etelesolv participated in the Heart and Stroke Big Bike event to raise money for heart disease and stroke research. The weather called for Thundershowers, and didn’t disappoint. Fully equipped with ponchos, following a quick warm up, our team rolled out on the Big Bike soaking wet and all smiles :)

Heart and Stroke Big Bike Ride

This is was the third year of participation for Etelesolv, and to date, we have raised almost $13,000.00 for the foundation. While the company and its principal stakeholders pledge generously, the bulk of the money is raised by the employees themselves, through their own contributions and those of their sponsors.

Thanks to Vincent Parisien we have a great video! Check it out!  


Etelesolv began its association with the Big Bike program following the tragic loss of a colleague and friend who suffered a heart-related crisis in the workplace.  As a way to honor his memory and also to unite our team in the wake of their loss, the Big Bike event proved to be a great choice on both counts. 

Thank you to all who participated! Get more information on how you can donate to the Big Bike Ride.


Topics: Events, Company Culture

Written by Caroline Le Brun

As a 16-year marketing veteran, Caroline’s experience extends across multiple industries. Since she joined Cimpl, her successful marketing campaigns have increased the company’s online and community presence, in addition to Cimpl’s footprint and appearances in new or traditional media (such as the Globe and Mail). Caroline is a specialist in communication and social media. She works closely with analysts to keep track of and adapt to the trends and changes in the industry of IT: Technology Expense management, IT cost optimization, Technology trends. Her leadership conducts Cimpl’s marketing team toward ever greater achievements. Caroline is also an exemplary citizen. Outside of work, she is involved in TEMIA, the Dorval Day Camp, and other community organizations. She has a Bachelor’s degree in Commerce from Concordia University and a Master Certificate in Integrated online Strategies from the University of San Francisco Intensive Development program.

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