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Cimpl Blog

Your Weekly Insights on How to Manage your Enterprise Digital Footprint.

Caroline Le Brun

As a 16-year marketing veteran, Caroline’s experience extends across multiple industries. Since she joined Cimpl, her successful marketing campaigns have increased the company’s online and community presence, in addition to Cimpl’s footprint and appearances in new or traditional media (such as the Globe and Mail). Caroline is a specialist in communication and social media. She works closely with analysts to keep track of and adapt to the trends and changes in the industry of IT: Technology Expense management, IT cost optimization, Technology trends. Her leadership conducts Cimpl’s marketing team toward ever greater achievements. Caroline is also an exemplary citizen. Outside of work, she is involved in TEMIA, the Dorval Day Camp, and other community organizations. She has a Bachelor’s degree in Commerce from Concordia University and a Master Certificate in Integrated online Strategies from the University of San Francisco Intensive Development program.

Recent Posts

5 Things You Need to Know about ADFS

on October 20, 2016 4:30 PM By | Caroline Le Brun | 0 Comments | df adfs
When it comes right down to it, finding an effective way of cutting unnecessary losses might be just as good as generating a profit. Sounds obvious? That’s because it is – at least until you actually start looking into it. Alas, yes. It is easy to tell oneself to start saving money (or to start doing anything, really), but figuring out exactly how and where to do it is actually pretty challenging, especially for larger businesses. The more assets and people you manage, the more likely you are to see profit “leaks”. This problem is exacerbated as the variety of assets and people you manage increases, too.
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4 Challenges for the Contemporary CFO

on October 13, 2016 1:00 PM By | Caroline Le Brun | 0 Comments | TI cfo chief financial officer
The role of the CFO is in hyper-drive. The forward thinking headlines are leading CFOs to unchartered territories in an economy that is unstable and uncertain. How will CFOs deliver tomorrow’s company today? Where will growth come from in 2017? Will it be through revenues or increase in operational profitability?
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Concerned with IT Spend? 4 Questions you need to ask.

on September 20, 2016 1:01 PM By | Caroline Le Brun | 0 Comments | Telecom Expense Management it
Today’s leaders are constantly under pressure to get more out of less. With uneasy economic conditions and an uncertain future, running a business draws upon unique and unexpected challenges. In order for the engine of the business to keep moving, risks must be mitigated, uncertainties must be diminished, and most importantly, costs must be kept low. 
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Working Towards the Gold Medal: Telecom Expense Management vs Technology Expense Management

on August 17, 2016 4:30 PM By | Caroline Le Brun | 0 Comments | Telecom Expense Management Technology Expense Management
You can never count someone out until the end of the race.  This is true of Olympic races and this is true of Usain Bolt who is the first person in history to win three consecutive gold medals in the 100 m final.  The expected challenger for Usain Bolt, the one expected to cause the most trouble for him was Justin Gatlin.  Gatlin had a storming start but was over taken in the final 20 m by the sheer speed of Usain Bolt. Gatlin received silver medal and Canada’s Andre de Grasse won bronze (Yay! For Canada!!!).
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Pokémon Go: Using your Mobile to Catch them at all Cost

on August 9, 2016 4:30 PM By | Caroline Le Brun | 0 Comments | Mobile Devices Community IT Spending
Who wants to be a Pokémon Master! Pokémon has once again taken the world by storm as millions of people have downloaded the new app, Pokémon Go, on their mobile devices in under a month to join the craze. Niantic made a power move by bringing back the old game and revamping it to fit current technology and social trends. This new release is catching almost anyone that grew up in the 90’s and 2000’s with nostalgia and sparking excitement in both new and old gamers. Solely within the first weekend it launched, the App reached 50 million downloads. Nintendo stocks have since increased and a lot of people are happy about it. I mean who doesn’t love having strangers wander around your neighbourhood or crawling through your backyard in this new odyssey to find virtual Pokémon. The question remaining is, where will the next Pokémon show up? 
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BYOD: Questions you need to ask

on August 2, 2016 3:30 PM By | Caroline Le Brun | 0 Comments | BYOD it
In this article on BYOD, we are going to bring you on a journey so you can be prepared to determine if a BYOD program is the right fit for your organization. You’ll become a trusted advisor for upper management by preparing the answers to the following or simply asking these questions.
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Brexit Crisis: Is It The Only IT Community Disrupter?

on July 26, 2016 3:00 PM By | Caroline Le Brun | 0 Comments | Telecom Expense Management cost savings IT Spending Brexit
As you may all know, on June 23, 2016 a referendum was held in the United Kingdom (UK) to decide whether it should remain in the European Union (EU).  The final decision for the referendum ended with the UK exiting the EU.  The UK is ranked 4th in the world’s global spending on IT.  If the UK decided not to use their resources on IT spending, it wouldn’t necessarily cause a global recession as they only contribute 5.3% to the world’s IT spend however, it would still cause some disruption.  The United States IT Spending accounts for 32.4% of the global spending on IT.  If the US were in a predicament that forced them to spend less on or even cut out IT spending altogether, it would cause greater concerns on a global level.  Regardless of the Consequently, the British Pound is at a 30 Year low against the US Dollar. Confidence in the UK’s economy has been severely shaken.  This has created a lot of uncertainty in terms of what it means for future trade relations between the world and the UK.   Many of the treaties that were made between the UK and the EU post World War II have become obsolete and now new negotiations must be made.  Due to all the uncertainty, the UK will have to be even thriftier with how they spend their money. 
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Finding the Right Mix Between CYOD and BYOD

on July 19, 2016 4:30 PM By | Caroline Le Brun | 0 Comments | BYOD cyod
In this section of our BYOD series we’re going to talk about the ways how companies are implementing the perfect blend of BYOD and CYOD in organizations.  In part 2 of our series we will go through questions that you should be asking yourself before committing to BYOD. So sign up to make sure you get the next article in your inbox when it comes out.
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Unravelling The Mystery Behind BYOD for Mobility Management

on June 28, 2016 2:00 PM By | Caroline Le Brun | 0 Comments | BYOD mobility management
More and more people are turning to BYOD in their work place but not many people fully understand the implication of applying BYOD.  How should BYOD be distributed among employees? How much of a discount should be awarded? Should the company really take on the expenses for BYOD? We’ll answer these questions and more. 
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Mid-Year Health Check: Is your IT Budget on Track for 2016?

There has been an ongoing trend that asks more organizations to be more productive with the same or even less resources.  How have businesses been adapting to this strategy?  Are they asking us to make bricks without straw? Is there any way around this? The answer is found in IT investment.
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Is Enterprise Mobility Growth Decreasing?

Businesses need to adapt to the times in order to survive.  Keeping up with competition is important but being ahead of the competition is even better! Telecom Expense Management is keeping an eye on the global business events and ready to adapt along with them.  In recent news, it was declared that smartphone sales growth is dropping.  
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Can Full Transparency for Enterprise IT Spend be achieved?

Business Units are demanding more control over IT Spending There has been a lot of buzz in the recent months about the need for transparency of IT spend because of the increase demand and spend in technology by Business Units. Gartner has even published a few interesting research notes for CIOs and CFOs on the subject. According to Gartner, by 2020, large enterprises will see Business Unit IT spending increase to 50% of IT spend from 17% today. The pursuit of digital transformation is what is driving this trend of technology demand in the enterprise.  
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